An honest platform comparison using real, published 2026 fees — not affiliate-driven "Shopify wins" or "WooCommerce wins" content.
Quick answer: WooCommerce has no platform subscription fee — you pay only for hosting and optional premium plugins, which usually makes it cheaper for small Indian stores. Shopify's Basic plan costs ₹1,499/month on annual billing plus a 2% transaction fee on non-Shopify Payments transactions (Shopify Payments isn't available in India, so every Indian merchant pays this fee) — Grow is ₹5,599/month at 1%, Advanced is ₹22,680/month at 0.6%, per Shopify's official India pricing page (checked September 2026). WooCommerce gives you full data ownership and easier migration; Shopify gives you managed hosting, security, and support bundled in. MetaReach builds and manages both — WooCommerce from ₹14,999 and Shopify stores from ₹14,999.
| Shopify | WooCommerce | |
|---|---|---|
| Platform fee | ₹1,499-₹22,680/month depending on plan (Shopify official pricing, annual billing) | None — WooCommerce itself is a free, open-source WordPress plugin |
| Hosting | Included in the platform fee, managed by Shopify | Separate — you (or MetaReach) choose and manage hosting |
| Transaction fee | 2% (Basic) / 1% (Grow) / 0.6% (Advanced) on top of your payment gateway's own fee, since Shopify Payments isn't available in India | None from the platform — only your payment gateway's own fee |
| Security & updates | Handled by Shopify | Your responsibility (or covered under a MetaReach maintenance plan) |
| Who maintains it day-to-day | Mostly hands-off — Shopify manages the infrastructure | Needs active plugin/core updates — see our maintenance plans |
Since Shopify Payments doesn't operate in India, both platforms end up using the same Indian payment gateways in practice — the difference is whether Shopify also takes its own transaction-fee cut on top.
| Shopify | WooCommerce | |
|---|---|---|
| Payment gateways | Razorpay, PayU, Cashfree via app integrations — plus Shopify's own transaction fee on each sale | Razorpay, PayU, CCAvenue, Instamojo — direct plugin integration, no extra platform fee |
| UPI support | Via the connected Indian gateway's app | Via the connected Indian gateway's plugin |
| Domestic shipping | Shiprocket, Delhivery via Shopify App Store integrations | Shiprocket, Delhivery via WooCommerce plugins |
| GST invoicing | Via third-party apps (added cost) | Via plugins, often free or low-cost |
| Shopify | WooCommerce | |
|---|---|---|
| Catalogue size | Handles large catalogues well with managed infrastructure | Handles large catalogues, but performance depends on hosting quality |
| Customisation | Theme-based; deep custom logic often needs paid apps or Shopify's own dev framework | Fully open — any custom PHP/plugin logic is possible since it's your own WordPress install |
| Data ownership | Your data lives on Shopify's platform; exportable but not fully portable | You own the database and files directly on your own hosting |
| Migrating away later | Products/customers export, but theme and app data usually need rebuilding elsewhere | Easier — it's your own WordPress site; migration is mostly a hosting change |
A handful of products, low order volume, wants to keep monthly costs minimal while testing demand. WooCommerce's zero platform fee and low-cost shared hosting keep the running cost lowest during the validation phase.
Usually WooCommerceOrder volume is climbing, the team doesn't want to manage hosting/security/updates themselves, and predictable monthly cost matters more than the lowest possible fee. Shopify's managed infrastructure and bundled support reduce operational overhead as the store scales.
Usually ShopifyNeeds deep customisation — custom pricing rules, a B2B wholesale tier, or integration with an existing internal system — that doesn't fit either platform's standard app ecosystem cleanly. WooCommerce's open codebase makes custom development more direct; for very complex needs, see our Custom Web Application Development page instead of forcing it into either platform.
Usually WooCommerce, or custom-builtSources: Shopify plan pricing and transaction fees from shopify.com/in/pricing (official Shopify India pricing page, checked September 2026). WooCommerce's free/open-source licensing model is publicly documented at woocommerce.com. Figures may change — always confirm current pricing directly with the platform before committing.
From startups to enterprises — brands that grow with MetaReach